Archive for September, 2009

Tom Antion: Bloopers!

Bloopers are clumsy mistakes that are usually made in public. The television show ‘TV’s Bloopers and Practical Jokes’ and many blooper books are indicators of the interest we have in other people’s goofs.

Here are two from ‘All Time Great Bloopers’ by Blooper Snooper Kermit Schafer and one from ‘More Press Boners’ by Earle Tempel, and how you might use them in a presentation.

A while back I heard about a DJ on WIOD in Miami, Florida who said, ‘This is Alan Courtney speaking. Don’t forget, tonight at nine, our special guest . . . (pause) . . .will be . . . I forgot.’ Well, I haven’t forgotten why we are here today . . . or (For an introducer) I couldn’t possibly forget who is here with us today.’

Mayor Daley of Chicago was being interviewed on TV following the riots during the Democratic convention. The mayor stated, ‘The police in Chicago are not here to create disorder, they are here to preserve it. I hope I don’t create or preserve any disorder in my presentation today.’

From The San Leandro, CA News: I saw a notice in the newspaper the other day. It said, ‘Industrial Boulevard is empty because it is a road to nowhere. Work is underway to extend it.’ If we keep developing the obsolete widget. We will be on the road to nowhere too.

Learn To Be A Great Presenter!

Great Public Speaking: Say It With Fewer Words

You’ve got a great, major public speaking presentation, and suddenly you’re asked if you can get your message across in five minutes! Don’t panic. For today’s television generation, sound bites can be more powerful than lengthy dissertations. Here’s how to compress your speech without losing impact.

Don’t apologize or mention that you usually have much more time. Be confident that you can communicate in five minutes. Begin fast. Start with a an attention-getting statement such as, Your job won’t exist five years from now, or In the next 5 minutes I want to convince you the best action you can take is … Use a strongly visual story. Illustrate your points — how it is now, how it will or could be — with a story so vivid that the audience can “see” it. Divide your 5 minutes into three parts. Present a problem, a payoff, and your point of view: The number one piece of advice I can give you today is…, your story illustrates your idea and your walk away line could be what will happen if they do what you suggest!

Be A Great Presenter In Any Situation!

Tom Antion: Funny Signs

I run across funny signs all the time. I try to take a mental note or take a picture of the sign for later use during a public speaking engagement.

John Jay Daly, a speaker friend of mine, does a hysterical slide presentation called ‘The Wacky, Wonderful World of Washington.’ Many of the slides are of signs that he has seen around Washington, D.C.

My favorite is a sign that says, ‘In case of nuclear attack, the ban on school prayer will be lifted.’ Another slide has a brass plaque on the front of a large building that says, ‘All Deliveries Go to Rear of Building.’ The next slide is the brass plaque on the back of the same building that says, ‘No Deliveries.’

You can have lots of fun with signs. I just showed you two ways you can use them. In the last paragraph, I told you about the signs my friend uses in his slide presentation. That’s one way. The second way is to actually show them, as my friend does, by means of projection. A third way is to have the sign or signs with you and hold them up.

I just attended a Meeting Planners International function where the presenter had his own applause sign. Everyone applauded on cue and had a good laugh because of it.

Photographic Tip: When taking pictures or slides of funny signs, always fill the photographic frame up completely with the sign. The impact of the sign is much greater when you do this. View this web site’s

Some of my favorite signs:

At a hospital in Prince Georges County, Maryland:

Hospital Policy is to refuse service to hospital patients. (This was posted at the snack bar.)

Funny tombstone inscription:

As I am now, you soon shall be. Prepare for death and follow me.
Scribbled below: To follow you I’m not content. Until I know which way you went.

Another tombstone: It’s so soon, I’m done for, I wonder what I was begun for!

On church marquee: Honey I Shrunk the Sermon

On door of small restaurant: Out to lunch

Sign in front of bankrupt store: We Undersold Everybody.

These English language signs were seen outside the United States:

Advertisement for a Hong Kong dentist: Teeth extracted by latest methodists.

Somewhere in an elevator: Do not enter the lift backwards, and only when lit up.

1936 French sign: Don’t kill your wife with work, let electricity do it.

In a Bangkok drycleaner’s window: Drop your trousers here for best results.

Please leave your values at the front desk. (France)

You are invited to take advantage of the chambermaid. (Japan)

Learn To Be A Humorous Public Speaker!

Tom Antion: Building Rapport

 

THIS WILL SURPRISE YOU (especially if you know me) You can be a lousy public speaker and still be great on the speaking platform. By lousy, I mean that technically you do everything wrong. You look terrible. Your grammar and diction stink and you might have dandruff.

Do not think for a moment that I want you to be these terrible things. In fact, I sell videos teaching you NOT to be pitiful technically when you present. What I want you to see is the bigger picture. If you give really great information that is targeted to the needs of the audience, and you do the things that build rapport, you can still hit a home run.

Again, do not think I am not giving you an excuse to forget about getting better technically as a public speaker. I am just saying that if your information is lousy it does not make much difference how smooth you are at your public speaking engagements. Yes, there are some people that slide by because they are entertaining, but substance and helping people come first.

When planning your public speaking engagement think about giving the audience immediately usable information. Yes, they may need a long term plan, but if you give people something usable and and action plan that they can get excited about you will have done half your job.

Half my job? … Yes, the other half is to build rapport with the attendees. This does not necessarily mean that they like you. This means you have done what is necessary to make sure they trust in what you have to say and they feel you care about them.

Public Speaking Rapport

I told you above that it was OK to stink up the stage by being a lousy presenter. Again, I must remind you that I am not encouraging this. I want you to get better technically, so that your message has a better chance of getting through. The big picture is that you must build rapport with an audience for them to get the message.

My definition of rapport is that the audience members trust you and that they feel you care about them. Here are some ways to build that trust and caring atmosphere:

Trust

  • Know what you are talking about and admit it when you don’t. BS will not cut it with the sophisticated audiences of today.
  • Have some credentials. Do something, write something, record something, help someone. i.e., do something more than talk.
  • Do everything you say you are going to do before the program, and do it in a helpful and timely manner. The meeting organizer in most cases will tell the group, or let it be known that you walk your talk. Even if he or she does not, you will feel great about the way you handle things and it will show.

Rapport

  • Phone interview a cross section of audience members prior to your speaking engagement. I cannot tell you how wonderfully this has worked for me over the years. People cannot wait to meet you and they tell others about the call. This really screams, ‘I care about you!’
  • Make yourself accessible. As long as you are good on the platform, meeting planners love it when you come early and stay late … NOTE: If you bomb get out quick hahahaha
  • Offer free follow up for the audience members via email or fax. If you are too busy to actually answer personally, have an assistant follow up. Do not brush this suggestion off too lightly. This is one of the main methods to deeply penetrate an organization. The people that do follow up for you are ‘angels’ in the company. They will tell you of other events or problems where you might be able to help.

So, you can be ‘lousy’ if you want to, but make sure the audience trusts you and build rapport and you will have a much better chance that your message gets through.

Build A Public Speaking Empire On A Shoestring Budget!

Tom Antion: Opening Tips

 

=> Make points that folks agree on first. Never create
controversy early, unless you are doing it for dramatic
effect.

=> Never tell a long involved story unless it is HIGHLY
TESTED. If it bombs, you will have a tough fight to win back
the audience.

=> Never tell any story or joke that has a remote chance of
offending someone. After you warm up the audience, you may
be bolder.

=> Somewhere in your opening you must tell the audience why
you are there. They need some selfish reason to listen to
you.

=> Using humor in your opening tells the audience that yours
is going to be a fun presentation. It tells them that they
might actually enjoy it. Don’t disappoint them by telling an
opening joke and boring them the rest of the time.

Learn To Be A Humorous Presenter!

Tom Antion: Nicknames

You can have lots of fun with nicknames for people in the crowd
— as long as you absolutely know they are OK with being teased.

I was recently a guest speaker at Randy Gage’s speaker’s
institute. Randy is well-known for being a snappy dresser and he
has no trouble letting you know that his clothes are expensive
and custom made in France, Italy, etc. I, on the other hand,
dress plainly with nothing too fancy or overly expensive.

We ended up bantering back and forth on various points of
professional level speaking and marketing and when one critical
point of contention was coming to a head I said, “Now listen
Armani boy.” This brought down the house and became a running gag
throughout the rest of the event.

At another event Lynn Rose the fabulous singer, opened up the
convention right before I came on to speak. Late in my program, I
played a recording of a parody song with me as the singer.
Everyone loved it and I said, “Eat your heart out singer lady.”

This doesn’t sound very funny as you read it here, but I can
assure you it was at the time. Why? Because she was obviously a
top professional singer and I was a barely passable parody singer
that couldn’t hold a candle to her excellence, yet I was acting
like I was a hot shot. Also, by using “singer lady” a nickname I
gave her, instead of her name I was further portraying my false
excellence and pretty much dissing her.

Note: For the above to work, I had to make it abundantly clear
that I was teasing and not serious.

You can also tell about your own nicknames you had as a child or
that you have now — especially if they sound funny like “choo
choo” or have a funny story about how you got the nickname.

See the system Tom uses to create a humor home-run every time!

Tom Antion: Talk Is Cheap

 

Did you know that the time spent on stage by most great speakers
is the easiest part of a speaking engagement? Let me explain.

Gaining the knowledge and credibility to say what you say on
stage is infinitely more expensive in both time, effort and money
than saying it. Add to that the hassles of travel and the custom
work on each presentation and you’ve got quite an investment in
that “cheap” talk.

=> Most great speakers actually do or live what they talk about.
This translates into high credibility. They are not simply giving
book reports.

=> Great speakers have become well known enough in their circles
of expertise to carry even more credibility along with their
words. This is very valuable to the audience because it reduces
their resistance to the believability of the speaker’s message
and allows them to focus on the message.

=> Great speakers know a tremendous amount about their audience.
They research the organization and in many cases interview
audience members. They choose their final comments carefully
based upon what they have learned from their research.

=> Great speakers think long and hard about developing visuals
that enhance their message instead of overshadowing it. They
don’t allow their visuals to take over the show. These visuals
could be projected images, props, foam boards, costumes,
flip charts etc.

=> Great speakers when possible come early and stay late to best
connect with the audience members. Being aloof has some
advantages, but unless you are a celebrity already, being aloof
in most cases will slow your progress.

=> Great speakers must put up with the rigors of travel. Allowing
extra time to rest before presenting allows them to give the best
possible performance.

Have you spent the time and energy to do what great speakers do?
When is the last time you actually did what you talk about? Are
you doing publicity work in your areas of influence so you become
more well known? Are you diligently doing your homework for each
speaking engagement? Are your visuals fresh and used only
sparingly? Do you arrive in plenty of time to be rested and to
spend some time mingling?

You hear people all the time saying that a particular speaker
makes it look so easy. They don’t know that it takes quite an
investment to be a great speaker. It reminds me of something
Dolly Parton once said, “It cost of a lot of money to look this
cheap.”

Talk is cheap. Becoming a great speaker isn’t. Make the above
investments and you’ll be a well paid and in demand “cheap”
speaker.

Be The Best Public Speaker You Can Be!

Tom Antion: Dollar Bill Gag

Whenever you have any need to speak about money in your
presentation here is a simple gag that always gets a good laugh.

EFFECT:
It looks like you printed money

SUPPLIES:
Brand new One Dollar Bills
Padding Glue
Two small boards
Two C Clamps or some bricks

Basically you are making a pad of money so you can tear a bill
off the pad. The top edge of the pad is red or green which gives
the impression that is was printed like a tablet. The color of
the edge is simply the color of the glue you use to make the pad.

DELIVERY IDEA:
I say “Email marketing is just like printing
money. In fact, I just printed some [show the pad of bills]. They
look really good don’t they?” [tear a few off and give them to
audience members] . . . Then I say, “That’s because they are.”
Then I briefly explain that I just padded some up with printer’s
glue. Usually you get a little laughter at this point. Then I go
for the big laugh line.

I say, “You should see the look on the bellman’s face when I tip
him.” [gets big laugh] You could substitute waiter or waitress
for bellman if it’s more appropriate.

Just after I deliver the above line about the bellman I hold up
one of the bills with a quizzical look on my face (like the
bellman would have). I then mention something about the bellman
getting out the pen used by cashiers to tell if money is
counterfeit.

HOW TO DO IT
Go to the bank and get about 50 brand new, crisp one dollar
bills.

Make sure the bills are lined up with each other perfectly.
Sandwich the bills between two small, straight boards. The top
edge of the bills should align with the edge of the boards.
Clamp the boards together with C Clamps, or put some heavy bricks
on them. Brush on a few layers of printer’s glue (purchase
from print supply house or borrow some from your local printer .
. . you could have your friendly printer do the entire padding
process for you if you want.)

Let it dry and you’ve got yourself a gag that you can use for 10
to 20 presentations depending on how many bills you give out at
each.

Get More Great Public Speaking Tricks!

Tom Antion: Speaking In Los Angeles

Tom will speaking in Los Angeles, CA on Sept. 25 – 27, 2009 at the The Renaissance Hotel – Los Angeles Airport for Craig Duswalt’s “Rockstar System For Success” seminar. Join Tom and other speakers for this great event. Tom’s program:

The New Breed of Entrepreneur: How to Become a
Multi-Million Dollar
Internet Entrepreneur!


If the only way you’re sharing your knowledge is by speaking, bad news. You’re leaving hundreds of thousands of dollars of revenue sitting on the table but you won’t be for long if Tom Antion has his way. An internationally acclaimed expert in Internet Marketing for small business, Tom is a full-time professional speaker who has been featured on major news media worldwide and hundreds of radio, television and print outlets across the United States. Tom’s easy-to-understand “Three Prong Attack” on Internet marketing allows him to generates $75,000.00 to $220,000.00 in a month from his home office. And when you attend this fast-paced session, you’ll discover Tom’s system for becoming a “product machine.” Discover how to create products quickly and easily” how to get tens of thousands of people every month looking for you, your products, and your services”and how to make more money sitting on your rear than you would if you went out and worked for a living.

Check out Craig Duswalt’s “Rockstar System For Success”

Tom Antion: Learn Material Easily Using Bits

 

 

A bit is a section of material that is so related that it makes
it easy for you to memorize. Each point flows naturally from one
to the next so you can deliver the information without notes (if
you know your material).

Until I learned about bits, I never thought I could be a
professional presenter because I’m not great at memorizing long
talks. I discovered that no one memorizes long talks. They have a
mental or written outline consisting of key words that trigger
the individual bit in their minds. Pros use this concept to be
able to deliver long presentations without the use of notes.

Becoming less dependent on notes has several advantages. When you
stand before a group and deliver information without using notes
your credibility automatically rises. The audience thinks, “Wow!
This person really knows the material.” Since you won’t be tied
to a lectern or forced to hold notes, you can get physically
closer to the audience, or actually enter the audience on
occasion. The closer you are to them, the better you will
connect. When you leave the script at home you can talk naturally
to the audience rather than read to them. You will also be more
confident because you no longer have to worry about your notes
getting lost.

Using bits has another big advantage. We are busy people. It’s
tough to find a spare hour or day to practice a full
presentation. Bits can be practiced when you have a few minutes
here and there. You will be more likely to practice your material
(and we all need practice) if you can practice a three or five-minute chunk rather than the whole
presentation.

See the system that helped create my public speaking empire!

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