Archive for March, 2010

Tom Antion: Asides

In the theater, an “aside” is something said to the audience that is not to be heard by the other actors. If the aside was delivered on a television sitcom, the actor would look right at the camera and talk to the viewers at home instead of talking to the other actors.

To a public speaker it means a temporary departure from the main theme or topic. If you get good at this technique, the audience will think you are a genius. The way it works is that you begin telling a story or delivering information on a certain topic. Then you go off on a tangent (aside) indirectly related to the main theme. When you have finished the aside, you pick up the main theme where you left off and keep right on going.

The audience may think you are lost or confused when you first leave the original topic, but when you return to the main line after the aside, they realize you are in total control. This is very impressive.

Great storytellers are able to take you down several auxiliary paths, but still move you along the main path from beginning to conclusion. I tell a story about some medical work I had done where the doctor said to me, “This will just pinch a little bit. ” This phrase sends me down a whole different path talking about how my dentist had said the same thing and then pushed the Novacaine needle up into my brain, twisted it around, and pulled it out. I then came back to the main line of the medical story until I got to the word gauze. This word sets off another tangential story about my mother ripping gauze off me. Then it is back to the main line again.

You can alert the audience of an upcoming aside by saying the word “incidentally” before you veer off the main path. Another good technique is to go to a different part of the stage when you do the aside. Get good at asides and you will add a new dimension to the way you tell your funny stories or deliver information.

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Tom Antion: Speaking Again In L.A.

Tom will be speaking in L.A. next weekend for Craig Duswalt’s “Rockstar” event:
When: March 19, 20, and 21, 2010
Friday, March 19, 2010 : 8:00 AM – 10:00 PM
Saturday, March 20, 2010 : 8:00 AM – 10:00 PM
Sunday, March 21, 2010 : 9:00 AM – 4:00 PM
Where: Renaissance Hotel — Los Angeles Airport 9620 Airport Blvd.Los Angeles, CA 90045
310-337-2800
Guests include:
Barbara DeAngeles
Tom Antion
Brendon Burchard
James Malinchak
amd special guests:
Glenn Morshower
Eddie Money
Join Tom and all the guests next weekend!

Learn more about marketing your business on the Internet!

Tom Antion: Making Traffic Driving Videos

Just watch a bunch of my short videos on http://www.YouTube.com/antion You don’t need to watch my long ones. Just the short ones. It will give you ideas.

Here’s a simple formula for YouTube videos designed to drive people to your site (as opposed to videos where people are already on your site)

=> Hi I’m [insert name]

=> I know you’re here looking for information on [insert keyword]

=> Well you’ve come to the right place.

=> Add some of your credibility. Example: I’ve been working in the field of feng shui for 22 years…

=> Give them a tip.

=> For more great tips like this visit [insert your website and spell it out if necessary] where you can download [insert your freebie here]

=> I hope to see you at my site

Tom Antion: Public Speaking Humor Techniques

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Tom Antion: THIS WILL SURPRISE YOU

You can be a lousy presenter and still be great. By lousy, I mean
that technically you do everything wrong. You look terrible. Your
grammar and diction stink and you might have dandruff. Do not
think for a moment that I want you to be these terrible things.
In fact, I sell videos teaching you NOT to be pitiful technically
when you present. What I want you to see is the bigger picture.

If you give really great information that is targeted to the
needs of the audience, and you do the things that build rapport,
you can still hit a home run. Again, do not think I am not giving
you an excuse to forget about getting better technically as a
speaker. I am just saying that if your information is lousy it
does not make much difference how smooth you are as a presenter.
Yes, there are some people that slide by because they are
entertaining, but substance and helping people come first. Think,
immediately usable information. Yes, they may need a long term
plan, but if you give people something usable and and action plan
that they can get excited about you will have done half your job.

Half my job? . . . Yes, the other half is to build rapport with
the attendees. This does not necessarily mean that they like you.
This means you have done what is necessary to make sure they
trust in what you have to say and they feel you care about them.

Get 30 days of public speaking training for only $5.00!

Tom Antion: Speaking In Los Angeles!

“Top Publishing and Marketing Experts Reveal Tools and Techniques to Get Your Book Published and Double or Triple Your Income as an Author or Publisher.”

Author101 University

March 5-6 in Los Angeles

Don’t miss the special Bonus session with Tom Antion on Thursday night at 7:00 pm. The Insiders special early bird session is FREE to all attendees!

Join MARK VICTOR HANSEN, RICK FRISHMAN, TOM ANTION, BARBARA De ANGELIS, LORAL LANGEMEIER, CRAIG DUSWALT, ARMAND MORIN, KRISTEN MOELLER, DAVID HANCOCK, ALEX CARROLL, BRENDON BURCHARD, LORAL LANGEMEIER, ANN EVANSTON, STEVE HARRISON, JEREMY KATZ and more!

Book more speaking engagements just like Tom!

Tom Antion: Blog Squad Testimonial

This dynamic duo teach business blogging and they’re great at it. Check out their free offers at http://www.BlogSquad.biz
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