Archive for September, 2010

Tom Antion: Get Your Audience “In Fun”

Sigmund Freud wrote:
“The most favorable condition for comic pleasure is a
generally happy disposition in which one is in the mood
for laughter. In happy toxic states almost everything
seems comic. We laugh at the expectation of laughing,
at the appearance of one who is presenting the comic
material (sometimes even before he [she] attempts to
make us laugh), and finally, we laugh at the
recollection of having laughed.”

This concept has been termed “in fun” by people that study humor.
If you want your audience to laugh, they must be in fun. You, the
speaker, must be in fun. The emcee or program coordinator must be
in fun. The whole program should be designed in fun.

Don’t do anything to take them out of in fun. Don’t discuss
controversial subjects like religion or politics and don’t make
unfriendly comments to audience members. If a problem occurs
which must be dealt with, find an in fun way of doing so. For
instance, if I’m at a presentation and someone asks me who I
voted for I say, “I voted for the USA.” That’s a cute way to say
that I really don’t want to talk about it.

Read the rest of this important report!

Tom Meets Patricia Kara in Los Angeles

“Deal or No Deal”  Star Patricia Kara and Tom Antion working the red carpet in Los Angeles at Craig Duswalt’s Rockstar Bootcamp event on Sept. 25, 2010

Tom Antion: Craig Duswalt’s Rockstar Event

I’ll be speaking at Craig Duswalt’s Rockstar Event on Sept. 23 – 27 in Los Angeles. Join me there!

Craig Duswalt was Axl Rose’s personal manager and toured with Guns N’ Roses for four years during the massive Use Your Illusion World Tour in the early 1990’s. Craig also toured with the Australian pop band,  Air Supply on six World Tours.

Craig was a Creative Director at a Los Angeles Advertising Agency, and owner of his own advertising agency. Clients included, Baskin Robbins,
Los Angeles Dodgers, ESPN, Academy of Motion Picture Arts and Sciences, Disney, Speedo, Buena Vista Home Video, Newhall Land, ITT Industries, City of Burbank, just to name a few.

Craig’s RockStar Marketing BootCamp combines both careers into one very exciting and very effective system to help entrepreneurs and small businesses brand themselves correctly, and market their businesses using outside-the-box marketing techniques and strategies used by ROCKSTARS all over the world for very little money, so they grow beyond their wildest dreams and live the life they’ve always wanted.