Flip Chart Color
=> Black, blue and green inks have the greatest visibility.
=> Blue is the most pleasing color to look at with red coming
   in second (note: pleasing to look at and visibility are not
   the same)
=> Do not do the whole chart in red ink.
=> Avoid purple, brown, pink and yellow inks.
=> Permanent markers give the most vivid color but dry out
   faster if you leave the cap off. They also frequently bleed
   thru to the next page. Forget trying to get the ink out of
   your clothes.
=> Water colors are less vivid and squeak when you write. Ink
   will wash out of clothing.

Use Color Thoughtfully
=> Use bright colors for small graphics to make them stand out.
=> Use subtle colors for large graphics so they dont overwhelm.

Use Color Psychologically
According to Greg Bandy in “Multimedia Presentation Design for
the Uninitiated” certain colors evoke certain emotions.
=> RED = Brutal, Dangerous, Hot, Stop!
=> DARK BLUE = Stable, Trustworthy, Calm
=> LIGHT BLUE = Cool, Refreshing
=> GRAY = Integrity, Neutral, Mature
=> PURPLE = Regal, Mysterious
=> GREEN = Organic, Healthy, New life, Go Money
=> ORANGE / YELLOW = Sunny, Bright, Warm
=> WHITE = Pure, Hopeful, Clean
=> BLACK = Serious, Heavy, Profitable, Death
Since “death” is a pretty heavy way to end this section, I will
give you a reference to find out more about outstanding visual

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